Church marketing techniques - part 1

If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!

Web 2.0 is the buzz word around the internet but what is it and how can churches use it. I did this video for my Youtube viewers but wanted to share to my dedicated readers on IgniteYourMinistry.

So here it is.

Please let me know what you think.

Steve

Share This

Christian outreach - How research can help you grow your church?

How many churches really are scowering the internet for news and topical issues that concern your local area?

This is a prime example of how internet marketing principles definitely overlap in growing the Kingdom.

Lets face it, the church is often seen as irrelevant and boring in this day and age.  We face battles
to change this perception which we know is not true.  A great way in starting to redress this balance is
to find out the kind of topical issues people are concerned about.

Let me ask you a question, when was the last time that you actually proactively looked at the issues that were important to people to people in your community?

Here are some ways to keep current

1. Google news
2, Google blogs
3. facebook / youtube / twitter

I know I am talking again about these websites that are predominantly seen as kids websites, but the fact is these are now used by a broad spectrum of users in many different age brackets.

Your community uses them.

I get emails daily from news items through google that relate to items I want to write about but also
what is happening in our community because we want to be a church of significance in our town that is
relevant to the world of today.

Share This

Church blog or church website?

There are many people out there that engage in the debate website v blog.. Its about time Ignite entered the debate.

As you can see I have gone for wordpress to manage my content for my domain.  Why did I go for wordpress when some people say wordpress is blogging software?

Well wordpress is so much more than just blogging software.

Wordpress is:-

CMS - A content management system
SEO Friendly - Once set up the engines love fresh content
Open source - Its free and updates are free
Its a publishing system - A marketer once said to me “if you write the content you
control the content”
You connect with the reader easier when a blog is more personal than writing website corporate copy

This doesnt mean that websites are the wrong way when  looking ast providing an online presence..

My home church is http://www.KingsBolton.co.uk

That is our domain and we are currently working on adding a blog on to a subdomian which is

http://www.kingsbolton.co.uk/blog

This way you get the best of both worlds..

Share This

« Previous Page — Next Page »