Church Podcasting - how Paul Scanlon and Abundant Life uses video and podcasting

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I came across this today and I see it as a really good example of a how a church is not only using podcasting but video marketing to drive people to check out their podcasting and ministry.

Podcasting: A Message from Paul Scanlon

This is what ALC put in the description

Pastor Paul Scanlon talks about our new podcasts, available now on iTunes!

You can find the video podcast here: (the link doesn’t copy correctly but works on youtube)
You can find the audio podcast here: 

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Christian graphic design - The Do’s and Don’ts

This article has been written to highlight the do’s and don’ts of Christian graphic design

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Church podcasting - How to set up a church podcast

In church today we are starting to embrace modern day technology. Gone are the days of overhead projectors in most churches. Churches have started to see the benefit of recording ministry and getting the congregation to study it.

For some churches the thought of podcasting can seem daunting. I have put together a step by step guide to podcasting for the church.

Which software to use

Garageband - It comes with the Apple operating system.

Audacity - Free download and is very easy to use.

Once it recorded what to do with it next?

Once you have the sermon or message in mp3 format then you need to publish it to the web. You need to create a rss feed so that the podcast directories and stores like itunes can pick it up.

I use a custom made software that does alot of all my online marketing for me.. but for a church to invest in that initially is probably not the best course of action.

I would say go over to feedburner and sign up for a free podcast rss link.

You publish your mp3 to your feed and then the feed readers like itunes will pick it up.

If you need help and all this is confusing you then contact me for further assistance.

Here are a couple of articles I found that may be of interest.

Post 12 Times a Day? Marketing & Communication for Ministries - Technorati Tags: blog,marketing,email,ministry,promotion,news,alerts,church,leaders,pastor, website,podcast,market,promote,youtube,hellotxt,flickr,elijah list,video,communication,feedburner,digg,twitter,facebook,tumblr. Anagram for Ink: 10 Years! - -ne Recently the Church Marketing Sucks blog looked at the Top 10 Web Design Mistakes from Jakob Nielsen. They have now posted his Top 10 Blog Design Mistakes. link. This week, Return of Whatever is 21!Return of Whatever (Podcast 21 … Now Playing: Your Pastor - Now, I’m all for a little “church marketing.” As Gospel Light is growing, my mantra has been for years “If we want to be a big church, we need to start operating like a big church.” I think it’s important to get our message out there, … What (blogs) I’m reading - Church Marketing Sucks: (FAV) Just a great blog. They’ve got an awesome Church Marketing Lab on Flikr that is a great resource for media and just coming up with ideas. CHURCHSMO: This guy doesn’t blog much, but talks mostly about tech …

Steve

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Church website promotion - How can a church increase your ranking with Alexa?

In May this year the vision for Ignite your ministry was founded. I bought the domain, installed the wordpress software I recommend everyone to use and wrote my first post.

I have always used the alexa toolbar to check traffic rankings on websites, and I checked mine in May. I was a little shocked to realize that my site ad 8 million other sites in front of me for popularity. It wasn’t so much that I wasn’t ranked highly because I didn’t expect to be. It was the daunting fact that there is so much competition.

I started to do some of the basics of web 2.0 promotion and behold in just over 3 months I have now got a ranking with Alexa of 789,593 as I write this. How did I jump up so quickly, well there are a number of reasons for this but mainly its web 2.0 promotion to get targeted traffic to my site. There are many companies that can guarantee you so many hits a day but the problem is they are not targeted hits. Alexa monitor how long a person stays on your site and how many pages they click through. The main reason I jumped up so quickly is down to the content I wrote. You have to put yourself in the seat of the reader. They want value and if you give it, they will not only view many pages but will engage with you and build community.

I put this video on youtube.

Here are some useful articles that I found on the web.

Comment on What should the Church be learning from political … - This could take place via a website, video testimony, promotion material to share about the church, a few minutes in front of the church, small groups, etc. The Spirit at work in one is able to open the eyes and hearts of another.

Website Promotion - Follow this link to see the new website promotion, shown in Church this morning. http://www.youtube.com/v/kynX8h9kBxY&hl=en&fs=1.

New church website launched! - In the interest of full and complete disclosure, this post is what some might call “shameless self promotion.” However I’d like to think that since I’m not promoting myself per se’ and rather the church I am a pastor of then it’s OK. …

How you can Promote A Website Or A Blog - How can you promote your website? This is the most simple question which webmasters and bloggers asks. There are several methods for website promotion which can help you in building reliability of a website. Most common methods which …

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Church marketing techniques - part 1

Web 2.0 is the buzz word around the internet but what is it and how can churches use it. I did this video for my Youtube viewers but wanted to share to my dedicated readers on IgniteYourMinistry.

So here it is.

Please let me know what you think.

Steve

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