Church website promotion - How can a church increase your ranking with Alexa?

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In May this year the vision for Ignite your ministry was founded. I bought the domain, installed the wordpress software I recommend everyone to use and wrote my first post.

I have always used the alexa toolbar to check traffic rankings on websites, and I checked mine in May. I was a little shocked to realize that my site ad 8 million other sites in front of me for popularity. It wasn’t so much that I wasn’t ranked highly because I didn’t expect to be. It was the daunting fact that there is so much competition.

I started to do some of the basics of web 2.0 promotion and behold in just over 3 months I have now got a ranking with Alexa of 789,593 as I write this. How did I jump up so quickly, well there are a number of reasons for this but mainly its web 2.0 promotion to get targeted traffic to my site. There are many companies that can guarantee you so many hits a day but the problem is they are not targeted hits. Alexa monitor how long a person stays on your site and how many pages they click through. The main reason I jumped up so quickly is down to the content I wrote. You have to put yourself in the seat of the reader. They want value and if you give it, they will not only view many pages but will engage with you and build community.

I put this video on youtube.

Here are some useful articles that I found on the web.

Comment on What should the Church be learning from political … - This could take place via a website, video testimony, promotion material to share about the church, a few minutes in front of the church, small groups, etc. The Spirit at work in one is able to open the eyes and hearts of another.

Website Promotion - Follow this link to see the new website promotion, shown in Church this morning. http://www.youtube.com/v/kynX8h9kBxY&hl=en&fs=1.

New church website launched! - In the interest of full and complete disclosure, this post is what some might call “shameless self promotion.” However I’d like to think that since I’m not promoting myself per se’ and rather the church I am a pastor of then it’s OK. …

How you can Promote A Website Or A Blog - How can you promote your website? This is the most simple question which webmasters and bloggers asks. There are several methods for website promotion which can help you in building reliability of a website. Most common methods which …

Comments

2 Responses to “Church website promotion - How can a church increase your ranking with Alexa?”

  1. David (Marketing Integrity) on September 19th, 2008 2:53 am

    Excellent work Steve. You and I have a similar heartbeat. I agree, the church has the best message on the planet to market (and communicate), unfortunately we are some of the worst marketers I have ever met.

    Keep up the good work helping ministries with Web 2.0!

  2. Steve on September 19th, 2008 6:49 am

    Thanks David, appreciate your encouragement.

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